DEDON - Spiritual Mountain

For luxury outdoor furniture brand DEDON, sooii developed a series of immersive Involving Worlds designed to place the products within aspirational, highly atmospheric environments. Spiritual Mountain imagined secluded hospitality and retreat settings nestled within forested mountain gorges and along rivers — serene, contemplative spaces shaped by natural materials, lush vegetation and a strong sense of connection to the surrounding landscape.

As senior and later lead 3D artist, I created detailed digital twins of DEDON’s handmade furniture, developed imagery from initial sketches through to final delivery and helped expand the established world with new settings over several years. The work also included animated sequences combining full CGI, mixed-media integration and water simulations.

Particular attention was given to creating believable, richly layered mountain and jungle environments, balancing dense natural detail with a quiet, luxurious atmosphere and a strong focus on the experience.